“The aim of a Blue Ocean Strategy is not to out-perform the competition in the existing industry, but to create new market space or a blue ocean, thereby making the competition irrelevant.”
NewCondosOnline.com has been very successful in becoming the largest online resource for New Condos. The natural extension into apartment advertising now becomes a tremendous opportunity for apartment developers. NewCondosOnline.com offers a first impression advertising opportunity for new luxury apartment communities.
Many of the luxury condos listed have recently completed or are under construction. With this economy and it being a buyer’s market, it is not uncommon to find a common marketplace between condo buyers and those looking to rent.
For example, NCO has recently brought on AllegroTowers, a luxury downtown apartment community here in San Diego. This property is featured alongside our condo properties to capture the market that would like to live downtown but isn’t quite ready to buy. Somebody who is in the market for downtown condominium living and works downtown will most likely look for apartments downtown. Allegro Towers is the most desirable luxury downtown apartment community and it only makes sense that they would share advertising space.
If you are looking to live in downtown San Diego, but haven’t quite decided on the perfect new condo, I urge you to visit Allegro Towers; a hi-rise apartment living experience unsurpassed in San Diego with unobstructed harbor views.